Challenging And Evolving A Brand

Disruptive branding means always challenging and evolving the brand. To actively question accepted practices and improve on previous successes. Disruptive brands know that branding is not a one-off activity. They treat brands as a lens with which to examine a business and use it to evaluate and influence how different …

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Developing Your Branding

As you are getting your foundational components in place, you want to start thinking about your brand and how you want to be known. This will involve utilizing social media, video marketing, email marketing, and reputation management effectively. Each of these channels play a part in your online brand and …

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